Digital Marketing Channels for Small Business  –  December 8  12pm

Having identified your value proposition and USP and defined your target customers, this presentation goes beyond organic (SEO) and social media traffic when it takes you into the Channels box of the Business Model Canvas and helps you design an outbound marketing strategy. It defines all the Digital Marketing Channels available to you, including direct, referral, email and paid. You will learn how you can build your engine of growth effectively using all these digital channels.

Digital Marketing Channels for Small Business | SCORE

Make Your Website Work For You In 2022  –  December 8  6pm

In this webinar we’ll cover: – What type of design works best for your organization – How to create a website that drives toward your business goals – How to make your website more search-friendly on Google We’ll also introduce you to free Google tools that can all help you improve the likelihood that your ideal customer will find your website on Google. Led by Pamela Starr, a professional trainer for Grow with Google, this is a presentation anyone who uses a website to grow their organization should attend.

Make Your Website Work For You In 2022 | SCORE

Building the Ultimate Business Plan  –  December 9  10am

Business planning is the foundation to starting a new venture, raising funds, or growing your existing business. It serves as an important roadmap for your business. Receive the basic tools necessary to complete a practical business plan in this seminar, including how to conduct the research necessary to make decisions and develop financial projections.

Registration (gotowebinar.com)

SPANISH Como Comenzar un Negocio en Tiempos de Covid 19  –  December 9  6pm

Aprenda los conceptos básicos para comenzar su viaje empresarial en tiempos de Covid-19. Discutiremos conceptos relevantes en la puesta en marcha de empresas y abordaremos aquellos que se han convertido en la nueva normalidad y revisaremos los mitos frente a las realidades de convertirse en propietario de una empresa.

https://score.tfaforms.net/17?EventID=a105a000005qPOL

SPANISH Como crear un plan de negocio  –  December 11  9:30am

Usted aprenderá acerca de los diferentes tipos de planes y como personalizarlos para su situación particular. Recibirá las plantillas que puede empezar a poblar de inmediato con sus recientes ideas y conocimiento. Usted aprenderá que incluir, que excluir y que acentuar, al mismo tiempo que afina su capacidad de administración en las áreas funcionales claves del negocio: investigación de mercadeo y estrategia, modelado de negocios, operaciones, recursos humanos y finanzas. Poseer su propio negocio es uno de los clásicos sueños americanos. Si está comprometido a llevar su empresa existente o reciente al siguiente nivel, entonces este taller lo conducirá al camino del desarrollo de un plan eficaz adaptado a su necesidad. El mejor plan es aquel que trabaja para usted, no una plantilla genérica.

Como crear un plan de negocio | SCORE

Managing Your People Resources  –  December 13  6pm

Whether you’re hiring, firing, disciplining, promoting, considering requests for leave or dealing with any of dozens of other employee issues, when you are making decisions and carrying out personnel duties, it can be a legal minefield and you need to be aware that expensive legal consequences are possible at every step. This session will address new developments in employment and labor regulations along with practical application for your small business. Covering the fundamentals of FLSA, IRCA, USERRA UGESP, OSHA, TITLE VII, ADA, FCRA, ADEA, COBRA, FMLA, EEO-1 and more…

Workshop objectives include:

• Awareness of the various employment regulations and understand how to apply them for your business. · Determining the laws with which you need to comply based on # of employees. · Identify what errors or omissions you might be making with employee on boarding procedures. · Understand Title VII discrimination and learn procedures and tools mitigate the risk of litigation.

Managing Your People Resources – Legally | SCORE

The Lean Way to Higher Quality, Faster Response and Lower Cost  –  December 14  6pm

The technique is part of a Lean management system for running a small or midsize business, a system that was inspired by the innovative management ideas and practices pioneered by Toyota.

Recognize “waste” as any activity or resource that does not produce value for the customer.

Understand the four simple waste types of defects, waiting, effort and materials.

Learn the signals to look for in identifying waste that is often hidden in plain view.

See how to assess and eliminate waste with small experiments.

The Lean Way to Higher Quality, Faster Response and Lower Cost | SCORE

Start Your Business: Test the Viability  –  December 14  6pm

Think you have a great business idea, but don’t know how to start? In this FREE webinar we will help you understand what is involved to start a business and your personal stage of readiness. We will not only discuss the basics behind starting a business, but also give you the tools you need to decide whether or not you have a viable business. Topics covered are: -Myths and realities of Entrepreneurship. -Do you have what it takes to start and run a small business? – Assess your skills & Experience. -What is the difference between a Strategic Plan and a Business Plan? – And why do you need them. -Is Your Business Idea Viable? -Hands on exercise to help you test the viability of your Business Start-up. This workshop is guaranteed to be the first, solid step towards achieving the success you desire.

https://score.tfaforms.net/17?EventID=a105a000005qPL2

Using LinkedIn to Build Your Network  –  December 15  12pm

This presentation will refine your LinkedIn presence and show you how to expand your reach. We’ll look at best practices for setting up your LinkedIn as well. This webinar is for LinkedIn users with all levels of experience. 

Using LinkedIn to Build Your Network | SCORE

Insurance  –  December 15  6pm

Identify the types of insurance required by a small business – Identify other types of insurance a small business should consider – Explain why insurance is important for a small business.

https://www.sba.gov/events/1701452

Marketing What’s Going to Be Hot – 2022  –  December 16  6pm

Trying to build a marketing strategy for your business? Or are you currently running marketing for your business and want to see what trends are coming in 2022?

During this presentation we will be highlighting upcoming trends in marketing and cutting edge tools for marketing in the new year. With advancements in technology and changes in the digital marketing space happening every day, there are some amazing tools out there that can make any person or business a marketing expert. Find out how you can take advantage of these tools to take your business to the next level and ultimately grow your bottom line. We will learn:

• Creating a strong marketing strategy in 2022
• Changes to digital marketing platforms 
• Newly developed tools for managing your own marketing

Marketing What’s Going to Be Hot – 2022 | SCORE

Marketing Your Business to the Federal Government  –  December 17  11am

This class focuses on improving your probability of being “found” by Federal contracting offices and large Federal Prime Contractors. The discussion includes:• Which website is used by contracting entities to source contractors• Which NAICS codes and how many should you use• What is a good “Capability Statement”• What is most important to a Contracting Officer and Selecting Official• How to improve your website

Webinar – Marketing Your Business to the Federal Government Tickets, Fri, Dec 17, 2021 at 11:00 AM | Eventbrite

Review Your Options, Maybe Start Your Own Business?  –  December 18  9:30am

During times like these people often contemplate getting better control of their lives by starting their own business. You can achieve financial independence by owning your own business. Spend some time with us to look under the covers at what running your own business entails.

Review Your Options, Maybe Start Your Own Business? | SCORE