MONDAY, APRIL 18:
Before You Sign That Lease (6:00 PM – 8:00 PM). There are many parts of an office, retail, or other commercial lease that you can and should negotiate with the landlord to increase the odds of success for your business. An experienced business and real estate attorney will help you learn how to make well-informed commercial tenant decisions and prepare for landlord negotiations. This class does not constitute legal advice.
TUESDAY, APRIL 19:
How to Price Your Products and Services (12:30 PM – 3:30 PM) - $45. How do you set prices for your business or service? Are they working? When should you change them? This interactive workshop will address these topics as well as role of pricing in the overall Marketing Mix.
Influential Networking - Ten Tips for Getting the Most Out of Your Next Networking Event (6:00 PM – 7:30 PM). Learn tips on what works and what doesn’t during networking and how to get prospects to start calling you following a networking event.
WEDNESDAY, APRIL 20:
Federal/State Basic Payroll Tax Seminar (9:00 AM – 3:00 PM). Topics discussed include determining independent contractor versus employee, withholding taxes, deposits and completing the proper forms.
Branding (9:30 AM – 12:00 PM) - $45. Everyone talks about branding but what is it really and what are the necessary ingredients to create a successful brand.
FRIDAY, APRIL 22:
82%: a Micro-Business Summit (8:00 AM – 6:30 PM) - Aptos, CA - $49. Open to 500 local small businesses, the 82% Micro Business Summit is the County's largest small business conference! The event will feature a keynote speaker and two dozen education sessions to help small business owners navigate the marketplace to increase their exposure, grow their business and boost profitability. Event location is Cabrillo College VAPA Complex, 6500 Soquel Drive, Aptos, CA