The 50-60 Something Start-up Entrepreneur
How to Quickly Start and Run a Successful Small Business
The face of entrepreneurship is changing globally. Millions of mature adults 50+, who found themselves laid off or had their roles scaled back, turned to entrepreneurship out of necessity.
Please join us as marketing consultant, entrepreneurship coach, author, and CEO of Experiential Hands-on Learning, Pamela Wigglesworth walks us through the steps for setting up a business using the Entrepreneur Path Framework.
Topics covered in this Lunch and Learn include:
- How to establish a pain or problem in the market for potential business ideas and identify the target audience that is experiencing that pain.
- Draw consumers to you by establishing the brand perception through your brand name, colors and fonts.
- Promote your brand (your product/service) with low cost, easy to execute multi-channel marketing tactics.
- How to overcome the feelings of overwhelm as a new business owner.
Register here: https://cacapital.ecenterdirect.com/events/827156
When: November 28, 2018; 8:30 am – 12:30 pm
Where: U. S. Small Business Administration
6501 Sylvan Road, Citrus Heights, CA 95610
(Questions??? Call Gilda Perez at (916) 735-1704)
This roundtable is not just for women, everyone is welcome!
PLEASE NOTE: This is being held in FEDERAL OCCUPIED FACILITY. Please be prepared to go through a security check point similar to the airport security check (i.e. no weapons, no metal objects, no drugs, etc.) Please be assured that the presentation will not start until all attendees are through security. Anything that’s not necessary to be brought in PLEASE leave locked in your car.